The Struggle of New Entries in Cellular Business in Indonesia (2)
On previous posting, it has been written the first reason why incumbents operator have several advantages in cellular businesses in Indonesia. The second reason is the entry time of the new comers. All new comers were started their business when the incumbents have a established network. So, they were too late.
The impact of the late entry time are:
1. New users will be protested about coverage limitation. This leads to unhappy users and back to incumbent operators.
2. Most new users who join the new comers are in low economic level who just have very low budget for their communication need. Middle or high economic level who spend high communication cost already have their mobile number. They already received good communication services from incumbent operators so they will keep their mobile number. (more…)

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